Business Strategy
Any marketing or business plan begins with structured strategic planning. As it requires comprehending the entire company’s working process, it is put at the top of the management hierarchy. Accurate business strategic inputs can provide your corporation with steady growth. Often a functional organisation system renders ineffective and needs to be restructured into SBUs (Strategic Business Units). But this decision to create separate elements of the company is highly risk-prone and should be made only by industry experts.
Predetermining the results of steps that are yet to be taken is one of our expertise. We frame effective strategic management inputs by analysing data collected from both the internal members and external peers. This way, every decision taken regarding your business, such as pricing, productivity, etc., is future proof.
Our business strategy experts inculcate unique perspectives in your growing business, directing it effectively towards your goals. It is seen that feasible strategies work better for small and midscale companies than complex strategic inputs.
We believe in complete services are as good as availing none at all. Thus, we offer end-to-end strategic support, ensuring the best results for your business. The services we provide are:
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Let’s discuss your needs and find the right solution together.
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Choose Your Need
Whether you need part-time guidance or complete financial support, choose the CFO service that fits your business needs and growth plans
Business Forecast vs Business Plan
Our experts have developed a keen understanding of the market’s movements and incorporate this knowledge to forecast future results. For every business plan, we formulate there is a forecast of expected outcomes to visualise what is waiting for your company.
Pricing Inputs
With our business strategic inputs, we help you determine the most profitable price of your goods or services. We use methods like COGS or cost of goods sold, your product’s value to your target customers, evaluating your competitor’s price, etc., to determine the most accurate pricing strategy.
Preparation of Operational and Strategic Plans
One must create an effective operational plan explaining your present standpoint and future visions if you want to get the desired outcome. We act as your consultant and provide a meticulous Strategic plan incorporating your objectives, required activities to be delivered, a clear timetable, and your company’s other requirements.
Business Processes Standardisation
We will amalgamate different processes of dealing with the same issue in your company and offer you the best possible solution. While different stages of a company might require a different approach, our unified solution will be applicable all across your organisation, making it more practical to reduce trial and errors.
Sensitivity Analysis for Key Revenue & Cost Drivers
As your Business Strategy Consultant, we use the tool of sensitivity analysis for financial modeling when your business’s output is unclear. Using this Black Box Process, we bring out straightforward solutions to complex problems.
Identification and Driving Productivity Initiatives
While many business owners are aware of where their company’s potential lies, many are clueless.We help you recognise your company’s strength and suggest steps towards greater productivity and profit.
Periodical MIS and Analytics
We will conduct frequent MIS (Management Information System) analysis and use its data to evaluate what kind of changes should be made in the company. Our technicians will create a report containing detailed information and use the results to administrate the company.
Any decision you make for your company has the potential to change its course both positively and negatively. It is only with experience one can understand the crux of finance and business strategies.
Why Work With Me
Entrepreneurs and MSMEs usually lack a dedicated strategy development team. While you are looking after the executive responsibilities, the absence of a CFO or business unit head can hinder your success.
We present every input strategy that we develop to you as advice, and you are the final decision-making authority. We do not formulate solutions behind closed doors but use practical day-to-day knowledge to optimise its usability. The effectiveness of strategic planning inputs depends on the development process. Thus, we tend to use a thorough process of meticulous analysis and comprehension.
We provide business strategic inputs after brainstorming through every possible information related to your enterprise. With us, you get to complete the team and develop strategies for the long run. Our experts understand the changing nature of the market and only provide responsive solutions.
The Other Services in which we have expertise
Our Team Members
Sudipto Chowdhury
A Management Professional
Siddhartha Mitra
Subject Expert: Finance Advisory
Ishani Ray
Strategic Consultant
Soumika Dutta Singh
MBA- IIM(A)
Abhijit Dhar
Souvik Dutta
Expert: Data Analytics
Shamik Kundu
Subject Expert: Content Design
Tanmay Dey
Designated Partner
Moyukh Majumder
Technology and Integration
We work with leading accounting and ERP platforms like Zoho, SAP, Xero, and more to simplify financial management.
Our CFO Services Process
(Same day)
You fill the form or click Book a Consultation. You get a confirmation with a calendar link. Pick a time that works for you — slots available within 24 hours.
(Day 1–2)
We get on a call with you — no sales pitch, no jargon. We ask simple questions: What does your business do? What’s your biggest financial headache right now? What are you trying to achieve in the next 6–12 months? You don’t need to prepare anything. Just show up and talk.
(Within 24 hours of the call)
Based on the call, we send you a written proposal — what we will do, how we will work, what it will cost, and how long it will take. No vague packages. No hidden charges. A clear scope you can say yes or no to.
(Day 3–5)
Once you approve the proposal, we send a simple agreement and NDA. You sign digitally. Done. No lengthy legal back and forth.
(Day 5–7)
We assign a dedicated CFO to your business — someone with relevant industry experience. You are introduced over a call. This is your person. Same CFO, every time.
(Week 1–2)
Your CFO does a deep dive into your business — reviews your books, bank statements, GST returns, existing reports. They identify the top 3–5 financial issues that need immediate attention. You get a written summary — the first honest financial health check of your business.
(From Week 2 onwards)
Regular cadence begins — weekly or fortnightly check-ins, monthly MIS reports, action items tracked, compliance monitored. You stop worrying about finances and start making better decisions.
THE CHALLENGE
Conveyor Ropeway Services Pvt. Ltd. operates two manufacturing facilities producing conveyor and ropeway equipment for industrial clients across India. Despite a growing order book, the management had a serious blind spot — inventory. There was no formal inventory management system in place across either factory. Purchases were made based on gut feel and verbal requests from the shop floor. No item codes, no reorder levels, no stock records. The result:
- Stock was being ordered in excess — often 6 months or more worth of material sitting idle
- Carrying costs (storage, insurance, working capital interest) were high but invisible
- Cash that could have been deployed for growth was locked inside the warehouse
- No one — including the owner — could tell what stock was available at which factory at any given time
- Duplicate purchases across both plants were common because neither plant knew what the other held
OUR APPROACH
I AM Your CFO was brought in to design and implement an end-to-end inventory management and Procure-to-Pay (P2P) system across both plants within 6 months. The goal was not just to set up software — it was to build a process that the team could own and the owner could actually rely on.
The full P2P cycle we built covered:
6-MONTH IMPLEMENTATION TIMELINE
| Months | Setups | Details |
|---|---|---|
|
Month 1 |
Discovery & Audit |
Visited both factory locations. Mapped all existing material movement, vendor lists, and ad-hoc purchase patterns. Identified zero formal documentation. |
|
Month 2 |
System Design |
Designed item master, material codes, reorder levels, and P2P workflow tailored to the ropeway and conveyor equipment supply chain. |
|
Month 3 |
P2P Setup — Factory 1 |
Purchase requisition to GRN to payment cycle set up at Plant 1. Staff trained. First set of inventory counts completed and reconciled. |
|
Month 4 |
P2P Setup — Factory 2 |
Same framework rolled out at Plant 2 with location-specific customisations. Inter-plant stock transfer protocol designed. |
|
Month 5 |
Reporting & Controls |
MIS dashboards built. Slow-moving stock identified. Carrying cost baseline established. Reorder triggers automated. |
|
Month 6 |
Stabilisation & Handover |
Full cycle completed. Owner reviewed live inventory position for first time. Inventory holding brought down from 6+ months to 4 months. |
THE RESULTS
Metric
- 📦 Inventory Holding Period
- 💰 Cash Freed Up from Inventory
- 📉 Carrying Cost
- 🔄 Full Cycle Time (P2P)
- 👁️ Inventory Visibility
Before
- 6+ Months
- Locked
- High / Untracked
- No System
- Zero
After
- 4 Months
- Healthy Free Cash
- Significantly Reduced
- 6 Months to Build
- Real-Time (Both Plants)
THE BACKGROUND
This organisation is a well-known spiritual trust operating 26 centres spread across India. Each centre runs its own day-to-day operations — managing donations, expenses, events, staff, and facilities independently.
The trust had been growing steadily for years. But financially, it was running blind.
THE CHALLENGE
With 26 locations and no central financial framework, the accounting situation had become unmanageable:
- Every location followed its own method — no two centres recorded transactions the same way
- There was no standard Chart of Accounts — expense heads, income categories, and ledger names were all different
- All accounting was done on a cash basis with no consistency or discipline around timing
- Month-end reports — when they came — were in different formats, making comparison impossible
- The management had no consolidated view of what the organisation was earning, spending, or holding at any point in time
- Decision-making was based on instinct, not information
The core problem was not a lack of effort — it was a lack of a system. Without a standard foundation, no amount of hard work at the location level could produce reliable information at the top.
OUR APPROACH
I AM Your CFO designed and implemented a complete financial standardisation programme across all 26 locations. The three pillars of the engagement were:
4–6 MONTH IMPLEMENTATION TIMELINE
| Months | Setups | Details |
|---|---|---|
|
Month 1 |
Discovery & Diagnosis |
Visited and reviewed accounting practices across a sample of locations. Documented every variation — different ledger names, different expense heads, different formats. No two locations were the same. |
|
Month 2 |
COA Design & SOP Writing |
Designed a single standard Chart of Accounts covering income, expenditure, assets, and liabilities relevant to all 26 locations. Wrote clear SOPs — what to record, under which head, and when. |
|
Month 3 |
Tally Setup & Pilot |
Configured Tally with the standard COA for 3 pilot locations. Ran parallel entries to test the structure. Refined based on real transactions. |
|
Month 4 |
Training — Phase 1 |
Conducted structured classroom and hands-on Tally training for accounts staff across all locations. Focused on daily bookkeeping discipline, voucher entry, and expense classification. |
|
Month 5 & 6 |
Training — Phase 2 + Rollout |
Advanced training on month-end closing & bank reconciliation. Rolled out standard Tally setup to all 26 locations. |
THE RESULTS
Metric
- 📍 Number of Locations
- 📒 Chart of Accounts
- 💵 Accounting Method
- 📊 Management Reporting
- 🧾 Reporting Format
- 🎓 Staff Readiness
Before
- 26 — all doing it differently
- No standard COA
- Cash basis, inconsistent
- No MIS — no monthly view
- Every location different
- No training, no process
After
- 26 — all on one standard system
- Uniform COA across all locations
- Structured accrual-ready books in Tally
- Consolidated MIS every month
- One standard format, all locations
- 3-month structured training completed
Frequently Asked Questions
Q1. How Quickly Can We Get Started?
We can get started within 48–72 hours of our first call. Once we understand your business and agree on the scope, we assign your CFO and begin immediately — no long onboarding delays.
Q2. What Documents or Data Do You Need From Us to Begin?
Just the basics to start — your last 6–12 months of bank statements, existing P&L and balance sheet (if any), GST & Income tax details, and a quick call with the founder. We don’t need everything upfront. We figure out the rest as we go.
Q3. Is My Financial Data Safe With You?
Yes. We sign a Non-Disclosure Agreement (NDA) before we begin any work. Your data is never shared with any third party. We follow strict confidentiality protocols and all our team members are bound by the same.
Q4. Do I Need to Be In the Same City as Your Team?
No. Our services are fully online. We work with clients across India — from Delhi to Kochi to Kolkata — entirely remotely through calls, shared drives, and reporting dashboards. Location is never a barrier.
Q5. How Is a Virtual CFO Different From Hiring a CA or Accountant?
A CA files your returns and keeps your books in order. A Virtual CFO tells you what the numbers mean — and what to do about them. We focus on cash flow, growth strategy, fundraising, cost control, and financial decision-making. Think of us as your senior financial brain, not just your compliance handler.
Q6. What Is the Minimum Commitment or Contract Period?
We offer flexible engagement models — monthly retainer, project-based, or interim. There is no rigid long-term lock-in. Most clients start with a 1 year engagement and continue because they find ongoing value.
Q7. How Much Does It Cost?
Our pricing depends on the size of your business, the complexity of your finances, and the level of involvement needed. We offer plans starting at a monthly retainer — contact us for a quick discussion and we will give you a clear number within 24 hours.
Q8. Will I Get a Dedicated CFO or a Team That Keeps Changing?
You get one dedicated CFO assigned to your business — someone who understands your context, your goals, and your industry. We do not rotate people randomly. Continuity is important to us.
Q9. What Kind of Businesses Do You Work With?
We work with startups, SMEs, ecommerce businesses, manufacturers, agencies, SaaS companies, NGO, and service businesses. If you have a business that needs financial clarity and you cannot justify a full-time CFO, we are the right fit.
Q10. What Will Actually Change in My Business After Engaging You?
Most clients tell us the biggest change is clarity — they finally understand their numbers. Beyond that, expect better cash flow management, clean monthly MIS reports, compliance in order, and a financial plan tied to your business goals. You stop reacting and start planning.
Real Feedback from Our Customers
